River Island Menswear Collection Spring Summer 2013

Men are going to be very happy when the Spring Summer collection will hit River Island stores nationwide. Colours, camouflage print, tropical, preppy, all the styles that appeal to men are going to be in store. The inspiration this season comes from African patterns, ethnic prints, and 1950s American style with Hawaiian shirts. It is fantastic that even if patterns are different the colour palette make easy to mix and match with great effect.

This African print shirt is fabulous teamed up with a green t shirt and distressed denim shorts. Perfect for a lazy day drinking Pimms at a pub on the river or for a picnic  in the park. The colour of the shirt will suits anyone.

Great sweat shirt matched with a bright pair of swim shorts. The leopard print on the sweat shirt is very discreet so that the shy man can dare to wear it sporting the cool look of the new season.

Camouflage rucksack and sport boots are going to be the staples in every man's wardrobe. A rucksack is a perfect hand luggage for a week end away and sport boots can be worn with denim, sporty trousers, shorts, in a few words with anything.

Ethnic print shirt together with a pair of trousers in matching colour. This look can be worn at the office as well maybe on a Friday when in some offices the dress code is more relaxed, but I think that just adding a tie and tucked in the trousers, the shirt is a winning choice for every day of the week.

Marlon Brando and James Dean would have approved this ensemble. Distressed denim jeans, a shirt instead of a t-shirt and a bomber. Menswear is becoming more and more interesting and I think it is great that men pick up these tips and dress less conservative.

And with the new tailoring line at River Island men don't need anymore to shop for formal suits somewhere else. Everything now is catered under one roof. From February stock will start being displayed in all stores, it is really worth a visit....or two...or three. www.riverisland.com