Superdry Spring Summer Collection

Superdry, despite its Japanese symbols emblazoned on its garments is a British brand and the flagship store in Regent Street is the temple of casual and sporty look. Some lines have been added with a more tailored cut, for who works in a smart office but wants to wear a cool brand. I've picked some of the looks for the next season, all very colourful, the perfect capsule wardrobe to put in your suitcase.
This look is very Riviera, the model looks like she just stepped out from a boat in Cannes. I love the red boat duffle jacket, teamed up with a Breton star crew tee and ankle grazer skinny trousers. The hammer high tops  are the cherry on top of the cake.
This mini Victory biker jacket gives an edge to the Hepburn Havana dress in turquoise with its delicate lace see through pattern. It is very sporty with a pair of aero sprint trainer, and the great thing about this outfit is that it is enough to change the shoes to change completely the look.
This look is very relaxed, perfect for a stroll at the market or for a visit to a museum or some other beauty spot on holiday or if you are at home on "staycation". The Croyd cable crew is great with the Havana skirt, here paired up with aero sprint trainers and a very roomy Jelly Whopper shopper. This bag is perfect for the beach as well.
The Hepburn dress in white and turquoise is very versatile, one of those staple garment which are a must in any young woman's wardrobe. Here it is styled with aero sprint trainers but it is great with any other kind of shoes and the Super Perforated bag in tangerine is just a beauty.
I love this dress with its bright colours, the Sundance Beach Club dress can be a tunic as well for who is not very confident to wear a mini. wear it over leggings or jeans or for a more 1970s look with a pair of flared trousers. The aero sprint trainers match the colours of the stripes and the gorgeous Super Perforated bag in fuchsia complements this fab look. Check online to see when these outfits will hit the stores at

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